Are digital concept stores the future of our high street?

You may have heard the recent news that the Post Office has taken inspiration from the likes of Apple and Argos, and have opened their design lab to launch a ‘digital concept store’. Complete with free in-house WiFi and digital iPad screens rather than a...

4 tried and tested ways to get your customers to market for you

Whether you own a restaurant, run a hotel, manage your company’s events or market a particular service / product, your ultimate objective is always the same: generate more customers*.So how do you do this? Well, a strong ‘marketing mix’ is always the best way; achieving...

Konnectifi to Provide Free Outdoor WiFi for Tour of Britain

Tour of Britain has announced it will be providing free WiFi to spectators at the finishing stages of each race.Sweetspot, the official organisers of the Tour, have selected Konnectifi as the official provider.Alastair Grant of Sweetspot has said: “We are delighted to be working with...

Marketing on the Move: Incorporating Mobiles into your Strategy

Technology moves at a fast pace these days, and businesses need to follow developments to make the most of the marketing potential that these advancements offer. The latest and most profound developments in online technology are in the use of mobile phones.Society is moving towards...

On Your Tractor: Rural WiFi for the Tour de France

It may seem like a surprising combination, but tractors and technology are joining forces this summer to help bring wireless internet to the reams of expected spectators at the launch of the Tour de France in Yorkshire.As the event begins at the Grand Depart in...

How Social WiFi is changing the face of outdoor events

We all know how frustrating it is to experience something amazing, but be unable to share it with anyone else. Have you ever tried to tweet or share a photo when at an outdoor concert or sporting event, but have been met with error messages...

Get Konnected with a ‘Digital Treasure Hunt’

Imagine bringing huge numbers of your customers together in an exciting activity that simultaneously whisks them away to memories of their childhood whilst using the very latest in modern technology? Konnectifi have the answer: a Digital Treasure Hunt.Using public WiFi and a concept called ‘geocaching’,...

How much marketing is too much?

It is estimated that an average person sees between 1600 and 6000 marketing messages every day: that’s a lot to take in. It would be impossible for us to remember and absorb every single one of those messages and so if we are exposed to...