In addition to affecting your business's productivity, poor WiFi can actually affect your firm’s reputation and brand image.Nowadays, WiFi is a commodity service amongst consumers and one of the biggest benefits as a provider, is increased time spent on your premises; customers are bound to...
In order for your sales and marketing strategies to work most effectively, they need to work together across all platforms; that means that your website, emails, social media, sales calls and any company materials all need to be saying the same thing in order to...
For most businesses, and for restaurants and bars in particular, repeat custom is vital for making a profit. It’s hard to be sure of the exact number, but most research reports that acquiring a new customer is around 6-7 times more expensive than it is...
Ever noticed that your restaurant, café or bar is significantly less busy on Wednesdays than it is on Thursdays? Tend to see a dip around the 11am and 3pm mark of the day?It would be challenging to ensure your establishment was fully booked all day,...
A digital marketing revolution is underway, but unless you’re an expert in the field (and even they are often surprised by the latest developments!) you might find it challenging to keep up, know how digital marketing techniques can apply to your establishment and, more importantly,...
Whether you own a restaurant, run a hotel, manage your company’s events or market a particular service / product, your ultimate objective is always the same: generate more customers*.So how do you do this? Well, a strong ‘marketing mix’ is always the best way; achieving...